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Your Mailchimp data, out of the dashboard

Barak Friedman
Barak Friedman
June 25, 2026
Most of what you need to know about your email marketing is already sitting in Mailchimp. The trouble is where it sits. Open rates, subscriber health, the subject line that quietly outperformed everything else last quarter, all of it lives three clicks deep in a dashboard you have to log into every time you want […]

Most of what you need to know about your email marketing is already sitting in Mailchimp. The trouble is where it sits. Open rates, subscriber health, the subject line that quietly outperformed everything else last quarter, all of it lives three clicks deep in a dashboard you have to log into every time you want a look.

The Mailchimp connector changes where that data lives. Connect your account once, and your campaigns, lists, automations, and engagement data come straight into Sticklight. From there, you build the tools you actually want around them.

What the connector does

Once you connect Mailchimp, Sticklight can read your workspace in real time. No exports. No spreadsheets. No copy-pasting numbers into a deck the night before a client call.

That means you can describe a tool in plain language and Sticklight builds it against your live data. A leaderboard of your best campaigns. A branded signup form wired to the right audience. A view of your list that shows you who is paying attention and who is drifting. The data stays yours. The tool becomes whatever you need it to be.

It is a real connection, not a one-time pull. The authentication runs through a managed OAuth integration, so it is production-ready from the moment you connect. Connecting is free. You only spend credits when you build.

Three things worth building first

Campaign leaderboards

Every campaign you have ever sent, ranked by open rate, with the subject line and revenue sitting right next to it. The patterns surface fast. You see what worked, you copy it, you stop guessing at subject lines. It is the report you always wished Mailchimp would show you, built the way you would have built it.

Branded signup forms

A signup form that looks like your brand instead of a generic embed. Wire it to the right audience, attach the right tags, and watch a live subscriber count tick up underneath. No third-party form builder, no fighting with someone else’s styling. The form belongs to you, and so does the list it feeds.

Engagement treemaps

Your whole subscriber list, laid out by engagement level. Active subscribers in green, cooling off in amber, quiet in red. One look tells you the shape of your list. Click to filter and you can see exactly who needs a re-engagement campaign before they go cold for good.

Who this is for

This is for the marketing team that opens Mailchimp ten times a day just to check one number. It is for the agency owner who needs a clean, client-facing dashboard that does not look like a screenshot of someone else’s software. And it is for anyone running email who wants their best-performing data visible all the time, not buried where they have to dig for it.

Mailchimp is where your email marketing happens. Sticklight is where you make sense of it, and where you turn it into something you can actually use.

One connector in a growing library

Mailchimp is one piece of a bigger idea. A connector is simply a live link between Sticklight and a tool you already use, so the things you build are not static mockups. They run on your real data and your real accounts.

And Mailchimp is far from the only one. You can connect WordPress to bring your content in and publish straight back out. You can plug in GitHub to build alongside your repositories. You can wire in ChatGPT to put AI inside the tools you make. Each one works the same way. Connect once, then build whatever you need on top of it.

The point was never any single integration. It is that the things you build stop being demos and start being part of how you actually work. Mailchimp is the newest one. It will not be the last.

Explore all connectors →

Available now

The Mailchimp connector is live. Connect your account, describe what you want to see, and let Sticklight build it.

FAQ

Do I need to know how to code? No. You describe the tool you want in plain language and Sticklight builds it. If you do write code, the files are right there to open and edit.

Does connecting Mailchimp cost anything? Connecting is free. You only spend credits when you build something.

Will this change anything in my Mailchimp account? Your campaigns, lists, and automations stay exactly where they are, managed in Mailchimp as usual. A dashboard you build reads that data. A signup form you build adds new subscribers to the audience you choose. Either way, you stay in control of what connects to what.

How many tools can I build from one connection? As many as you want. Connect once, then build a leaderboard, a form, an engagement view, or all three.

Can I share what I build with clients? Yes. Publish it to your project URL and send the link. It is your dashboard, built to look like your brand, not a screenshot of someone else’s software.

Is the connector actually live? Yes. The Mailchimp connector is available now, and connecting takes about a minute.

Barak Friedman
Written by
Barak Friedman
Barak Friedman is an experienced marketer focused on AI tools and modern web creation. He writes about how professionals can adopt new ways of working with AI to build products, apps, and digital experiences faster.